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Digital Marketing · Kenya & East Africa

Marketing That Fills
Your Pipeline

We run paid and organic digital marketing for Kenyan businesses — Meta Ads, Google Ads, TikTok, email, and content. No vanity metrics. We track leads, sales, and revenue — and we report on them honestly.

Get a Marketing Proposal See Our Results

Channels We Manage

We're channel-agnostic but strategy-first. We recommend what works for your specific business, audience, and budget — not what's fashionable.

Meta Ads (Facebook & Instagram)

The highest-reach ad platform in Kenya. We run awareness, retargeting, and conversion campaigns with precise audience targeting — business owners, location-based, interest-based, and lookalike audiences.

Avg CPM in Kenya

KES 80–200

Google Ads

Capture buyers who are already searching for what you sell. Search, Display, and Performance Max campaigns with keyword-level bid management and conversion tracking.

Avg CPC in Kenya

KES 15–80

TikTok Ads

For brands targeting 18–35 year olds in Kenya. Short-form video content paired with TikTok's algorithm-first distribution — lower CPMs than Meta and growing fast.

Audience growth

Fastest in KE

Email Marketing

For businesses with a customer list, email is the highest-ROI channel in existence. We set up sequences, newsletters, and abandoned cart flows that actually get opened.

Avg open rate we hit

28–42%

Content & Social Media

Consistent, branded content across Instagram, LinkedIn, Facebook, and TikTok. Strategy, copywriting, graphic design, and scheduling — done for you.

Posting frequency

3–5x / week

Analytics & Reporting

We set up Google Analytics 4, Meta Pixel, and conversion events correctly from day one. Monthly reports show you what's working, what we're changing, and why.

Reporting cycle

Monthly

How We Work

Four phases, clearly communicated, no surprises.

01

Audit & Strategy

We start by reviewing your current marketing, competitors, and audience. Then we build a channel strategy with budget allocation, messaging, and KPIs.

02

Creative & Setup

Ad creatives, copy, landing pages, tracking pixels, and ad accounts — all set up properly before we spend a single shilling.

03

Launch & Learn

First two weeks are the learning phase. We test multiple audiences and creatives, then cut what's not working and double down on what is.

04

Scale & Optimise

Once we have a winning formula, we scale budget incrementally, expand audiences, and introduce new creative angles to sustain performance.

Digital Marketing FAQs

How much should I budget for digital marketing in Kenya?

We recommend a minimum ad spend of KES 30,000/month for Google or Meta to get meaningful data. Our management fee is separate — from KES 15,000/month depending on scope.

How quickly will I see results from paid ads?

Google Search ads can drive traffic on day one. Meta usually needs 7–14 days of optimisation before results stabilise. Organic social takes 60–90 days to build momentum.

Can you manage our social media accounts?

Yes — we offer full social media management including content creation, scheduling, community management, and monthly reporting.

Do you work with businesses that have never run ads before?

Yes, and we often prefer it. We set everything up correctly from scratch — tracking, audiences, creative — rather than fixing bad habits.

Let's build your growth engine

Tell us your business goals, budget, and current situation. We'll put together a channel strategy and proposal within 48 hours.

Get My Marketing Proposal

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Altarion Systems

We transform visions into cutting-edge websites, apps, and marketing campaigns that deliver real impact. Whether you need a captivating design, a high-performing app, or unstoppable SEO, Altarion Systems is your launchpad.

+254 719 865 612info@altarionsystems.co.ke

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